Designing logos is like trying to catch lightning in a bottle — it’s all about distilling an entire brand’s essence into one simple, unforgettable image. What’s fun for me is the challenge of making something that looks effortless, even when it’s taken hours (or maybe days or weeks) to get just right. I love the process of brainstorming ideas, sketching like a mad scientist, and then seeing it all come together in a way that feels like magic. It’s like creating a visual personality for a company, where every curve, line, and color has a role to play. And the best part? Watching the logo transform from “meh” to “wow!” all while I sip my tea and pretend I’ve got it all under control!

Neele Horsemanship Logo

I created this Logo for a friend who does work in horsemanship and wants to etablish a learning plattform for horse people and for riding lessons and so on. The Logo was created in March 2025. It symbolises freedom and the connection between horse and human.

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